An assorted selection of marketing materials created for Recreational Services events and course programming at The University of Iowa. During my time as a designer for the Recreational Services department, I created digital and print collateral for three major events, 2014–2015 Fitness Programs, and a wide array of lesson programs, including swimming, martial arts, ballroom dance, and rock wall climbing.
Informational brochure/registration form with the dry-fit tank top designed for triathlon participants.
Fitness Programs booklets for the Fall 2014 and Spring 2015 semesters. This was my first time designing something to be offset printed, and, while on a tour of UI Printing and Mailing Services for another project, I was delighted to see parent sheet prints of this booklet awaiting cutting.
2014 Fall Fitness Programs, interior spread.
Fitness and Intramural programming posters.
Martial Arts Lesson Programs poster and legal trifold booklet.
Swim Lessons legal double-parallel brochure. Reconfiguring the information in this document from a cramped, double-sided 8.5x11” handout to a easily digestible brochure was a delightful organizational challenge.